The House
One house.
Three ateliers.
Mike Snell Entertainment is a production house in Richmond, Melbourne. Entertainment, production and The Studio sit under one roof and answer to one Creative Director, so every part of the night belongs to the same idea.
Entertainment
Feature shows, dancers, vocalists, musicians, DJs and hosts, cast by Mike from the artists of the House and rehearsed at MSE HQ.
Production
Concept and theme, show design, styling and costume, music and screen content, staging, lighting and show calling on the night.
The Studio
Our private production house: rehearsal studio, wardrobe department, dressing room and talent lounge, by appointment.

Founder & Creative Director
Mike Snell
Mike began alongside Hugh Jackman in the arena spectacular The Boy From Oz, then spent two decades in musical theatre, working with Baz Luhrmann, Kylie Minogue, Cameron Mackintosh and Disney, and for TEN, Channel Nine, ABC and Foxtel.
Today he is the mind behind every production of the House. He shapes the concept, casts the artists and directs the show from the first idea to the final bow, from SANFL’s first Grand Final dance spectacular at Adelaide Oval to ELEVATE for Pro Light & Sound and Epworth Goes Pop at Crown Palladium.
Twenty-five years on the stage taught him what an audience feels in the room. Every production now carries one line: created and directed by Mike Snell.
On stage
The Boy From Oz · Wicked · Hairspray · Legally Blonde · Aladdin · Strictly Ballroom · We Will Rock You · Jesus Christ Superstar · Miss Saigon
The team
The people who make it effortless.
One producer stays with you from the first call to bump-out, with the whole house behind them.

Brand & Experience Producer
Rémi Whyte
Rémi brings a fashion-forward lens to every production. Working hand in hand with Mike, he shapes the visual language of each show, from bespoke costume and couture-inspired concepts to styling, spatial design and the smallest finishing detail. For Rémi, luxury is knowing exactly what belongs.

Creative Media Producer
Nadia Tornese
Nadia is the creative force behind the visual media of every production: cinematic openings, LED environments, performance visuals and screen moments, designed alongside the music, choreography, lighting and costume so the media becomes part of the performance.
Entertainment Coordinator
Simone Nguyen
Simone looks after every enquiry and every booking, from the first call and the availability check to the run sheet and the night itself, so nothing is lost between the brief and the bow.
How a production runs
Concept to curtain, in four steps.
- 01
The brief
A 30-minute creative call with Mike: the occasion, your guests, your brand and the moment the night must land.
- 02
The concept
A written proposal with the idea, the show and the artists, quoted to your brief, with one named producer from here to bump-out.
- 03
The build
Casting, choreography, music, wardrobe and screen content, made and rehearsed at MSE HQ before anything reaches your venue.
- 04
The night
Bump-in, show calling and a producer on the floor, then a written debrief and, where it suits, the highlight film.

Where the show is made
MSE HQ
Our Richmond production house: production office, rehearsal studio, wardrobe and dressing rooms under one roof. Visits by appointment.
Inside HQ
Before a performer is cast
Venue Curation
The right room changes everything. We find it, check what it can really hold, and hand it straight to production.
How it worksEnquire
Begin a
conversation.
Tell us the occasion. A producer from the House replies within 48 hours with ideas, availability and next steps.
MSE HQ · 33–37 Blazey Street, Richmond VIC 3121 · by appointment